The premier corporate entertainment platform of the C.M. Newton Classic — an elevated club environment built for clients, partners, and VIP guests.

Alabama vs. St. John's Dec 12, 2026 Legacy Arena · Birmingham
Alabama vs. St. John's — December 12, 2026 at Legacy Arena
The MatchupDecember 12 · 2026
A Birmingham Tradition

Born from a legacy of greatness and equity, the C.M. Newton Classic has become one of Birmingham's most electrifying sports traditions.

Year after year, Knight Eady brings the nation's absolute best to Legacy Arena — delivering legendary matchups and historic performances against titans like Gonzaga, Illinois, Arizona, and now St. John's.

This isn't just a game on the schedule. It's a premier corporate entertainment platform. Secure your place in the Banner Club and guarantee your guests exclusive access to the most anticipated basketball event of the season.

The Experience

An elevated evening,
from tip-off to final buzzer.

The energy of the C.M. Newton Classic is incredible — and the best way to experience it is from the Banner Club. A comfortable, first-class environment designed to give your guests a seamless, memorable night at the game. Every Banner Club ticket includes:

Early Arena Entry

Arrive ahead of the crowd to relax and enjoy the club atmosphere before the arena fills.

Curated Food & Beverage

A delicious, complimentary dinner alongside a selection of non-alcoholic beverages throughout the night.

Dedicated Full-Service Bars

An exclusive, spacious club area with private, full-service bars — beer, wine, and cocktails available all night.

Guests enjoying the Banner Club overlooking the arena bowl
Best Seat in the House

Where the game meets hospitality.

The Banner Club takes a great basketball matchup and turns it into a stress-free, first-class evening — the perfect setting for client entertainment, employee rewards, or an upscale night out with friends. Every guest enjoys identical, uninterrupted access to the club's premium amenities, regardless of package size.

Room to Host

A seamless setting for your guests.

An open, comfortable club footprint with continuous food and beverage service, sweeping views of the concourse and the bowl, and a refined atmosphere your clients will remember long after the final banner is raised.

Curated food and beverage stations inside the Banner Club
Inside the Club
Banner Club · Packages

Flexible ticket packages.

Built to suit corporate and individual needs. Whatever the size, every guest receives identical, uninterrupted access to the premium amenities of the Banner Club.

16Tickets
$2,400
$150 per ticket
For larger corporate groups and full-scale client entertainment.
Reserve 16
8Tickets
$1,200
$150 per ticket
The ideal footprint for mid-size corporate entertainment.
Reserve 8
4Tickets
$600
$150 per ticket
Perfect for smaller, intimate business or personal gatherings.
Reserve 4
Every package includes Early Arena Entry·Curated Dinner·Full-Service Bars·Premium Club Access
Banner Club
Reserve
Own the space. Own the night.
$15,000
100 Tickets · Private Reserve Block

A 100-ticket block of premium hospitality tailored for large-scale corporate activations, major client-appreciation events, and company-wide outings — a dominant footprint and an unmatched hosting experience.

Your Private Club Hub

A reserved, private zone within the club — your company's exclusive headquarters for the night, away from the main concourse crowds.

Continuous In-Area F&B

Private pregame and in-game snack stations located right inside your zone, kept fully replenished throughout the evening.

Immersive Brand Exposure

Custom wall decals, high-visibility tabletop signage, and prominent digital video-board messaging broadcast across Legacy Arena.

What's Included

Secure your corporate footprint.

Everything your team needs to turn a premier sports outing into a high-impact brand activation.

Strictly limited inventory — only a select number of blocks can be accommodated.
  • 100 Premium Banner Club tickets
  • Dedicated private hospitality zone with fully stocked snack stations
  • Full corporate branding package — wall decals, tabletop signage & arena video-board assets
  • All standard Banner Club amenities — early VIP entry, curated dinner & full-service bars

Create moments worth hanging a banner for.

Contact our premium sales team to secure your package, finalize your Reserve zone location, and begin submitting your custom corporate branding assets.